At a glance
Management Institute
Dr Schäfer & Partner
Consulting, Training, Coaching
Founded in 1991
Management
Dr. Burkhard Schäfer
Dr. Harald Schäfer
Advisory board
Prof. Dr. Willy Hofmann
Prof. Dr. Michael Eßig
Division Consulting
Michael Mösch
Tel. 0621/ 833 23-410
m.moesch@mids.de
Division Training
Dipl.-Hdl. Dirk Flessing
Tel. 0621/ 833 23-420
d.flessing@mids.de
Division Coaching
N/N
Ongoing services of the central office
As a MIDS partner you are connected to the MIDS network all over Europe and make use of the ongoing services of the central office.
A professional marketing strategy
MIDS is the center of a professional market strategy, which comprises broad, effective public relations, a corporate identity that circulates the quality of the consultation and continuing education as a brand of MIDS and last, a target group specific advertising strategy. The main goal, which is gaining and taking care of new customers is additionally supported by the MIDS consultant/trainer research service. That marketing strategy generates a considerable advantage for your company image-wise in comparison to less organized consultants and trainers respectively by using the MIDS logo.
Public Relations PR
The permanent effort of public relations by PR agencies that make your company known is very important. This is where a network has even greater opportunities for professional configuration and presentation. Bigger unions with a higher turnover are obviously more interesting to the media than companies without a widespread impact. They mostly are even a prerequisite for transregional reporting. Features, that are shown by different kinds of media (press, TV, internet) about MIDS benefit every partner in the form of indirect advertising.
Corporate identity
Furthermore, the MIDS network because of its relevance has much better opportunities to spread the brand name widely and uniformed as a synonym for high quality consultation and continuing education on the market. The mediation of our corporate identity via the MIDS logo is especially an advantage in this branch as it is not subjected to the unified quality standards. Many companies lack the means and do not possess enough fields of application in order to possibly advertise transregionally, whereas this is no problem at all for an organized network.
Target group specific acquisition
The head office in unison with its advertising agency has developed an effective and expressive advertising strategy which you can adopt individualized.
That way you safe cost and time consuming self-developments. Tuned advertising material for example was therefore composed for different sizes of enterprises. A specialized 'address level', depending on your business and rank and taking your service requests into account, is also included.
The MIDS expert system and the MIDS back office
Every MIDS partner can specialize in certain expert fields where he possesses certain expertise and experience. According to demand, those experts can be consulted for certain projects, for example when capacities are low and specific know-how is needed.
For that reason the headquarters hosts the MIDS expert system for creating networks which identifies MIDS partners with the knowledge desired.
With its help, you are able to offer your clients expansive consultation which you can always newly compose in different ways, depending on the focal points of the cooperation members. Entries in the MIDS expert list are internally retrievable at any time. As an alternative you can also use the back office capacities of the headquarters for handling your orders.
Competent colleagues will help you in putting through the order and in supporting your client.
Naturally, you can always decide for yourself and for every project if and with whom you want to cooperate in effecting the order.
The consultant and trainer research service
The transparent consultant/trainer research service supports you in gaining new customers which makes it easier for the client to access the MIDS services. Besides locality, the interest and field focus you choose are very important for preselection. The potential client can visit the MIDS website or consult the qualified service team which is available nationwide under the vanity-number 0700/ MANAGEMENT. Our service team will recommend names, addresses and numbers of suitable MIDS trainers.